About 50 percent of businesses do not have a viable internet presence. Most of these are older established businesses that have not yet felt the need to go digital. The latest SEO news suggests that these businesses are losing customers to companies that have a strong internet presence and a (SEO) search engine optimisation strategy.
The old school suggests that SEO is too unpredictable takes too long and that their businesses have done very without this added expense they consider is unproven Cheap Dikembe Mutombo Jersey , they still like to use and rely on PPC (pay per click).
Ignoring SEO does not just cost a few lost sales, but can be financially disastrous.
These are five ways it can affect your bottom line
1. Measurable results from expenditure
The facts are that a well done SEO strategy is highly measurable, very cost effective and probably the best method to ensure your businesses future profitably.
Paid traffic (PPC) can have a higher conversion rate than that of SEO because it casts a narrower net and aims at specific customers.
3. Customer Knowledge
SEO has a much broader reach and can capture leads as well as sales when customers first start searching so the net capture rate is much higher.
It allows you to get a view of your customers鈥?needs and desires as well as the keywords they use so you can further optimise your site.
4. Being Prepared for Algorithm Updates
The great SEO news is that Googles search engines are geared for using 鈥淪EO Best Practices鈥?and adhering to them allows you to be in the best position for new updates.
With the 鈥淢edic鈥?update many websites that were not SEO lost their rankings and businesses were destroyed.
5. Credibility and Trust
It is a well-known fact that people just do not trust paid ads, listings or reviews, an organic listing has far more credibility amongst searchers. So if you do not have your site search engine optimised many people will just not notice your listing Cheap Allen Iverson Jersey , even if it is on the first page as a paid ad.
Well done SEO can dominate the first page of people鈥檚 searches across the whole industry, which gives people confidence and trust in your company. When you hardy or never show in organic rankings, consumers can become suspicious about your quality and business credentials this can also adversely affect the results of your PPC ads.
According to Straight Up Digital Cheap Alex English Jersey , For the best results possible for any website, use SEO strategies for all your content including headings, image descriptions Wholesale Denver Nuggets Jerseys , social media platforms and anything you post on the internet. Then add PCC (pay for clicks) such as AdWords where appropriate so you can maximize the advantages of both.
Creating a webpage, then sprinkling it with keywords and phrases is ill advised and will be unlikely to give the results of a website conceived and made with SEO.
It is possible and many business sites do run successfully without a SEO strategy, but in reality Wholesale Nuggets Jerseys , they are missing out on a great opportunity, so after careful consideration, it becomes obvious that they would be much more successful by implementing a full SEO strategy.
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5 Reasons Many Blogs Fail Marketing Articles | March 28 Cheap Denver Nuggets Jerseys , 2014 Blogging itself is not very difficult however many blogs fail due to a number of reasons! As much as many bloggers want to blame outside factors, their failure can often be found rooted in their own personal attributes! Read more to immediately discover 5 common reasons blog success tends to elude so many and why personal attributes can often be the blame!
Blogging itself is not very difficult however many blogs fail due to a number of reasons! As much as many bloggers want to blame outside factors, their failure can often be found rooted in their own personal attributes!
Let's look at 5 common reasons blog success tends to elude so many and why personal attributes can often be the blame!
Lack of Time
Do people who quit blogging 'really' lack the time or are they simply poor time managers or lack a strong commitment? Quite often if our 'commitment' to something is NOT all that strong we will find reasons to as to why we should quit! Achieving blog success is something that ONLY comes over time and with a consistent effort!? Results in the form of traffic or loyal readers are very slow to develop initially thereby increasing the frustration while decreasing any enthusiasm or motivation the blogger may have! More times than not this results in aspiring bloggers becoming convinced they don't have the time to invest!
Lack of Interest
When you choose a topic or theme to blog about it MUST be something you have an interest in and NOT some whimsical choice you'll quickly abandon! One of the most important and critical assets any blogger can have is a genuine passion for the topic they write about! Selecting the subject upon which you base blog is something that requires careful consideration on your part! One guarantee you'll never experience blog success is by choosing a topic you have little or limited interest in since this will quickly dissolve your enthusiasm!